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Hong Kong is a famous food paradise. Among different street snacks, we believe HK-style egg puff can represent Hongkongers’ s creativity the most. HK style egg puff not only tastes delicious but simple yet brightly colored honeycomb shape is appealing to almost everyone.

Hong Kong is a famous food paradise. Among different street snacks, we believe HK-style egg puff can represent Hongkongers’ s creativity the most. HK style egg puff not only tastes delicious but simple yet brightly colored honeycomb shape is appealing to almost everyone.

Designed by Winnie Lam & Veg Tsoi
 
Target Segment(s) & Rationale

Young | Professionals (YUPPY) | Double Income family
leisured | Moneyed (GLAMS) | Foreigner | Local

These segments customers who like to buy product with culture, stylish, willing & able to pay more for good looking and meaningful products.
 
Target Market

International
Local (Gift/ souvenir shop)
Online Market
Middle-class
 
 
Design Concept
Original concept by Winnie Lam

By combining traditional creative street snacks into the design of ordinary stationery, with the use of carbon steel like the bubble waffle maker pan, plastic materials in the mix and match with magnet, the visual and handling effect of the item can be fun and creative! Bring this creative street snack into every workplace and Home.
 
 

 

 
 
Features
Modify by Veg Tsoi

  • Removed the calendar function for saving cost
  • Made it simple to use but keep the magnet function
  • Modify the carbon steel part to make a better cover surrounding
  • Modify the size of each egg puff looks more realistic
  • Adding wooden materials in mix and match with magnet for the handle
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